How & Why Social Engagement Can Be the Key Differentiator to Your Business

How & Why Social Engagement Can Be the Key Differentiator to Your Business

In business, social engagement is defined as the interaction of a business with a particular social group of people. Social engagement is also commonly referred to as social participation and social involvement. So, let us check out why social engagement with the help of a social media agency in Mumbai has become an efficient marketing …

India Versus Bharat – Forecasting The Next Big Transformation In The Digital Marketing World?

India Versus Bharat – Forecasting The Next Big Transformation In The Digital Marketing World?

You always hear about “India versus Pakistan” popularly in cricket matches but now it’s India versus its own synonym Bharat. This topic came into light during early 2020, when a plea for renaming India as Bharat was raised. However, according to a Chief Justice of India, Bharat and India are both names given in the …

Why your Content won’t rank even if optimized? Top Reasons & Quick Fixes

Why your Content won’t rank even if optimized? Top Reasons & Quick Fixes

It happens with businesses all the time. They load their website with amazing content but still find very less traction to their website. Or, their content is just not able to create enough curiosity towards their website. Sometimes, even website optimization proves inadequate to improve website performance on search engine rankings. So, let us check …

How Powerful Is Digital Marketing For An Online Business?

How Powerful Is Digital Marketing For An Online Business?

It can be said without any doubt that over the last few years, there have been some significant changes in the marketing field. Business people are no longer relying only on traditional ways of marketing to promote their products and services. The world is slowly getting digitized, and it is no wonder that the marketing …

5 Significant Reasons For Having A Good Website For Your Business

5 Significant Reasons For Having A Good Website For Your Business

In this era, where everything is now available online, and people are becoming more and more Internet dependant, any company needs to have a well-built website. People tend to check any company online before getting any service from them. A well-built website will help to make you a good impression on your consumers, and they …

Latest Google BERT Update – How the Natural Language Algorithm Affects You

Latest Google BERT Update – How the Natural Language Algorithm Affects You

Google has recently rolled out its latest update – BERT. The update that has started rolling for the English language initially will be extended to other languages soon. BERT is an abbreviated form of Bidirectional Encoder Representations from Transformers, which is an update that will help Google understand languages better, especially during conversational searches. It …

How to Use Google Search Console to Boost Your SEO

How to Use Google Search Console to Boost Your SEO

Recently, the updated search console of Google. The new feature has started to gain more and more attention for several reasons. As Google Search Console now, this tool was known by several other names previously. This tool is important for SEO professionals as it provides them useful information. A new search console is a crucial …