11 Best SEO Tools You’ll Need to Have in 2021

11 Best SEO Tools You’ll Need to Have in 2021

The one thing that separates you from digital marketing companies in India is Search Engine Optimisation, especially if you have just started working on a website. Simply put, it means to rank among the top five results on the Search Engine Results Page (SERPs). Now, you do not have to try out every software there …

8 Proven SEO Techniques That Will Drive Traffic To Your Website

8 Proven SEO Techniques That Will Drive Traffic To Your Website

When you have your website at hand, it is time that you start ranking high on the search engine results. This helps your business grow by driving more traffic and increasing revenue generated in the long run, but by organic traffic, growth, and visibility. In the end, your major growth is to gain organic traffic …

Knowing Your Audience is Key to a Great SEO Strategy

Knowing Your Audience is Key to a Great SEO Strategy

If the ultimate goal of your search engine optimization is to have your content discoverable by your target audience then you need to understand your audience properly. Most SEO companies in Mumbai understand that their audience is critical to their SEO strategy and you need to know what they like, what they are interested in, …

Google’s Page Experience: Google’s Latest Algorithm Update For 2021

Google’s Page Experience: Google’s Latest Algorithm Update For 2021

What is Google’s page experience? Page experience is the latest Google algorithm update that will be released in early 2021. Additionally, Google has also made available a must-do or criteria list for developers. According to every leading digital marketing company in India, this new algorithm will allow Google to look for signs that could determine …

10 Proven Ways to Increase Your Website Visibility in Google Search

10 Proven Ways to Increase Your Website Visibility in Google Search

SEO is the best way to increase website traffic and convert your visitors into potential customers. SEO is an important ingredient of a successful digital marketing strategy. So, let us check out the 10 best ways to increase the website visibility on google search. 1.  Do SEO Audit Conduct an audit of all the important …

How to Optimize Google My Business & Leverage for Sales

How to Optimize Google My Business & Leverage for Sales

Google My Business is a free, easy-to-use tool that helps online brands and businesses manage their online presence in Google search and Google maps. If you have ever searched for an SEO company in Mumbai, you will be able to see their knowledge, details, and location show up first. Whether you’re on the mobile or …

7 Best SEO Trends To Keep an Eye on in 2021

7 Best SEO Trends To Keep an Eye on in 2021

2020 may have ended on a depressing note, but 2021 holds great promise for businesses. The news about vaccination and their successful trials has fuelled optimism among businesses. One thing is for sure — the focus will be on online digital marketing, as most of the audience is hooked on the internet to try and …

How to Optimize for Google’s Featured Snippets in 2021

How to Optimize for Google’s Featured Snippets in 2021

If you haven’t noticed, Google is constantly changing and you need to keep up with all of their features all the time so you know exactly how they work and can rank for them. Google results are so much more than just plain links, and featured snippets are the first thing that most people see …

Tips for Creating an Effective Online Video for Your Small Business

Tips for Creating an Effective Online Video for Your Small Business

Every business — small or big — should consider an effective video marketing strategy. Video marketing is not just an effective marketing medium, but it also increases sales and improves brand recognition. Moreover, this form of marketing is preferred by many customers. That’s why it is quite profitable to create video marketing ads with the …

Marketing Ideas For Small Businesses Post COVID-19

Marketing Ideas For Small Businesses Post COVID-19

Many businesses believe that marketing spends would plummet given the global crisis and that companies would focus more on cutting down their costs to survive the crisis. This thinking holds true to some extent, as businesses are cutting down on their offline marketing and promotions. However, an altogether new field of marketing, called digital or …