PPC Executive

• Manage Pay Per Click (PPC) campaigns – launching, optimizing, and maintaining budgets, ROI, reporting & analytics
  • Website analysis – thorough and detailed analysis of products or services to create the most effective strategy for your campaign
  • Target market – target market analysis to build out relevant and highly targeted keyword lists and ad texts
  • Keyword research – thorough keyword research to get highly targeted traffic and to maximize conversions
  • Creating enticing ad texts – creating ad texts and variations, tweaking and testing them to maximize traffic, conversions and overall ROI
  • Campaign structuring – campaign, ad group and keyword structuring to ensure success right from the start
  • Bid management – assigning appropriate CPC bids

Campaign monitoring and maintenance to ensure continued campaign success and optimal performance