Top Ranking Factors to Watch Out For 2021 and Beyond

Top Ranking Factors to Watch Out For 2021 and Beyond

The upcoming updates by Google combine all the previously announced factors, along with the latest UX signals updates to check the mobile-friendliness of the website HTTPS security and safe browsing practices. Moreover, they check for intrusive elements such as web elements or intermediate pages that appear on or before the loading of the mobile webpage, …

Getting the Link Building Game Right – Links That Help and Links That Do Not

Getting the Link Building Game Right – Links That Help and Links That Do Not

Let us check out the best backlinks for effective SEO as recommended by the best SEO company in India. Editorial backlinks The editorial mentions form the best kind of backlinks for SEO. It is the type of backlink wherein different website links and refers your website to as quality content. The editorial backlinks could be …

11 Best SEO Tools You’ll Need to Have in 2021

11 Best SEO Tools You’ll Need to Have in 2021

The one thing that separates you from digital marketing companies in India is Search Engine Optimisation, especially if you have just started working on a website. Simply put, it means to rank among the top five results on the Search Engine Results Page (SERPs). Now, you do not have to try out every software there …

Knowing Your Audience is Key to a Great SEO Strategy

Knowing Your Audience is Key to a Great SEO Strategy

If the ultimate goal of your search engine optimization is to have your content discoverable by your target audience then you need to understand your audience properly. Most SEO companies in Mumbai understand that their audience is critical to their SEO strategy and you need to know what they like, what they are interested in, …

Google’s Page Experience: Google’s Latest Algorithm Update For 2021

Google’s Page Experience: Google’s Latest Algorithm Update For 2021

What is Google’s page experience? Page experience is the latest Google algorithm update that will be released in early 2021. Additionally, Google has also made available a must-do or criteria list for developers. According to every leading digital marketing company in India, this new algorithm will allow Google to look for signs that could determine …

10 Proven Ways to Increase Your Website Visibility in Google Search

10 Proven Ways to Increase Your Website Visibility in Google Search

SEO is the best way to increase website traffic and convert your visitors into potential customers. SEO is an important ingredient of a successful digital marketing strategy. So, let us check out the 10 best ways to increase the website visibility on google search. 1.  Do SEO Audit Conduct an audit of all the important …

7 Best SEO Trends To Keep an Eye on in 2021

7 Best SEO Trends To Keep an Eye on in 2021

2020 may have ended on a depressing note, but 2021 holds great promise for businesses. The news about vaccination and their successful trials has fuelled optimism among businesses. One thing is for sure — the focus will be on online digital marketing, as most of the audience is hooked on the internet to try and …

Tips for Creating an Effective Online Video for Your Small Business

Tips for Creating an Effective Online Video for Your Small Business

Every business — small or big — should consider an effective video marketing strategy. Video marketing is not just an effective marketing medium, but it also increases sales and improves brand recognition. Moreover, this form of marketing is preferred by many customers. That’s why it is quite profitable to create video marketing ads with the …

Marketing Ideas For Small Businesses Post COVID-19

Marketing Ideas For Small Businesses Post COVID-19

Many businesses believe that marketing spends would plummet given the global crisis and that companies would focus more on cutting down their costs to survive the crisis. This thinking holds true to some extent, as businesses are cutting down on their offline marketing and promotions. However, an altogether new field of marketing, called digital or …